Celebrating Black Creators

This #BlackHistoryMonth, we're spotlighting the great minds who influence people, business and culture with their creativity. 
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Storytelling to Truth-Telling: The Strategy Behind Creating Great Work
The role of advertising in culture today is no longer about simply telling stories; it's about bringing the truth to light. It’s about portraying how people are surviving and/or thriving and translating that into an insightful, compelling narrative.
Featured Speakers

The Spotlight

Whether they joined us live on stage or virtually, these great minds took the time to share their insights and experiences at Advertising Week events.

Byron Allen
Chairman/CEO
Entertainment Studios/Allen Media Group

Jasmine Cogdel
Director of Marketing
BlackTag

Kalen Thornton
Chief Marketing Officer
Gatorade

Kofi Amoo-Gottfried
VP Marketing
DoorDash

Wilma Mae Basta
Founder and Chief Executive

DRK Beauty Healing

Aloe Blacc
Musician

Dara Treseder
SVP, Head of Global Marketing
Peleton
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In Conversation with

#BlackOwnedFriday: A Look at 2020’s Most Purposeful Campaign

In this session, Wyclef Jean, a Global award-winning artist; Amani Duncan, President of BBH USA; and Madeline Nelson, Co-Founder & CEO of Heads Music, will speak about their campaign with Google, which reimagined Black Friday as #BlackOwnedFriday to support shopping at Black-owned small businesses.

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Storytelling to Truth-Telling: The Strategy Behind Creating Great Work

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Blaq App and LayerUp! present Curating Algorithm Equity: Reclaiming BIPOC Narratives for Mental Wellness & More

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Adaptive Leadership During the Modern Era of Creatorship

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Wellness for Every Body and Mind: Brand Leaders Discuss

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How Music Can Create Positive Social Change with Aloe Blacc

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The Critical Role of Creators in Advertising

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What Global Response to Black Lives Matter Tells Us About Brand Activism

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Unconscious Bias: How to Support with a New Lens

In Conversation with

Byron Allen

April Ryan, TheGRIO.com and CNN White House Correspondent, joins Byron Allen, Founder, Chairman & CEO of ALLEN MEDIA GROUP/ENTERTAINMENT STUDIOS, to examine the state of the advertising industry in America.

Allen, who has led the BLACK OWNED MEDIA MATTERS movement in the last year with webinars and the first-ever BLACK OWNED MEDIA UPFRONTS, reveals how the yoke of systemic racism is still plaguing the industry.

He also shares the fascinating story of how he went from comedian to media executive. In an incredibly candid keynote, Allen discusses the importance of black-owned media and how it is currently being underserved by those who should be paying attention to it the most.
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SATURDAY MORNING

Jayanta Jenkins, Keith Cartwright, Kwame Taylor-Hayford

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Let’s Talk About Bias. Let’s Talk About The Look

SATURDAY MORNING and P&G talk about shifting perceptions on unconscious bias with their campaign “The Look,” creating work with profound social impact and new models of partnership between creative agencies and marketers.
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A Moment or Movement: A Town Hall with SATURDAY MORNING

An open conversation from the leaders of SATURDAY MORNING, creators of the Emmy nominated The Look, on the role of creativity in driving economic change in racial equity and the role that brands and companies must take to make this not a moment but a real movement.